... well actually, it's about 5 weeks, but who's counting?
Since this appeal a few weeks ago, things have been rather astonishing. I use the word astonishing carefully.
Adj. 1. astonishing
astonishing - so surprisingly impressive as to stun or overwhelm.
Obviously, we had hoped that the effect of the appeal would be positive, but I don't think anyone could have expected the kind of response we have had (and are still getting).
We have been stunned and overwhelmed.
You can look back over the last few weeks of blogposts to see the kind of things that have been happening. Indeed there was more loveliness last night, as the SYP (Society of Young Publishers) threw a benefit party for us in our own shop. They brought the booze and the food, they did a raffle and donated the money that they'd raised from this to us. They also gave us a very nice cheque. And on top of all that they all bought books.
Coincidentally and very importantly, this is also true of the bookshop itself. We are now getting around twice as many people a day coming in through the doors. This is particulary pleasing, as these are new customers, who didn't know we existed until they heard about us through the appeal.
The hardest thing about running a shop is getting new customers, and now that we have some new ones, we want to make sure that we keep them, hence our determination to be as good as we can be.
So, in conclusion. This has been the most incredible month we've ever had in the shop. We are truly grateful to everybody who has helped in any way at all. I have cried between 20 and 30 times. Well done.
What follows will hopefully be the (new) most incredible month we've ever had in the shop. Where we build on what has happened and start to truly become the bookshop that our customers deserve.